Video · Brand Stories
Here’s to invisible hands that protect future.
PROJECT.
Volvo Car Korea Safety Campaign Film - Hands to Protect
CLIENT.
Volvo Car Korea
PRODUCTION.
OTHERSIDE
Let’s cherish the invisible efforts that keep our children at safety.
This is the Volvo Car Korea’s safety campaign film.
We put a presence of a parent’s hand
as a storytelling device to highlight
the often under-noticed importance of safety belt.
볼보자동차코리아 안전벨트 캠페인 광고 영상입니다.
보이지 않는, 안전을 위한 숨은 노력을
한 아이의 성장과정을 케어하는 보호자의 손으로
표현하여 연출하였습니다.
CREDIT.
Director. MISTER D
Director of Photography. Kihyun Kim
